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Is Jūrmala safe? 🇱🇻

Latvia · Safety report last updated

As of October 2026, Jūrmala scores 86/100 on the IsMyTripSafe composite safety index — verdict: yes — very safe. Yes. Jūrmala is a very safe coastal town for visitors, with low violent crime and minimal risks. The main risks for visitors are pickpocketing (moderate risk) and tourist-targeted scams.

Safety Report

IsMyTripSafe.com

Jūrmala 🇱🇻

Latvia · Assessed 13 October 2026

86

/ 100

Yes — very safe

Safer than ~93% of countries

What drives this score

Crime80/100GoodHomicide 2.5 / 100k
Sentiment84/100GoodMostly positive
Advisories100Good
Stability77Good
Health85Good

01 · Official Guidance

Advisories

Good

UK Foreign Office (FCDO)

Level 1

No advisory against travel

“Before you travel No travel can be guaranteed safe. Read all the advice in this guide.”

Updated 2026-10-07T12:04:08Z

Full advisory →

Government of Canada

Level 1

Exercise normal security precautions

“Canada's official risk level for Latvia: exercise normal security precautions.”

Updated 2026-09-24T08:53:36.0543758-04:00

Full advisory →

02 · Evidence Signals

Crime

Good

Mugging & robbery risk

Low risk
92

City SignalCity Web Research

Pickpocketing & theft risk

Moderate risk
78

City SignalCity Web Research

Visitor safety sentiment

78 / 100 (Mostly positive)
78

City SignalCity Web Research

Urban scale factor

52k residents
91

City SignalCity Geocoding

Homicide rate

2.5 / 100k
82

Country BaselineWorld Bank Open Data · 2023

Feel safe walking alone after dark

75.0%
78

Country BaselineUN SDG Global Database · 2020

Physical assault (past year)

16.6%
41

Country BaselineUN SDG Global Database · 2021

Robbery / mugging

Low

Armed robbery is rare; isolated incidents may occur near poorly lit areas after dark but not targeting visitors specifically

Pickpocketing

Moderate

Pickpocketing and bag-snatching can happen in busy zones like Jomas iela and beach entrances during peak season

▸ 4 more indicators

Sexual violence (past year)

5.0%
54

Country BaselineUN SDG Global Database · 2021

Detected human-trafficking victims

1.05 / 100k
77

Country BaselineUN SDG Global Database · 2024

Bribery during public-official contact

9.0%
78

Country BaselineUN SDG Global Database · 2021

Crime seen as a major business constraint

0.3%
100

Country BaselineWorld Bank Enterprise Surveys · 2019

03 · Environment

Health & Air

Good

Air quality

US AQI 28 · Good

Open-Meteo Air Quality

Hospitals

49 beds / 10k · country avg

WHO Global Health Observatory

Weather

October: highs ~14°C · no weather extremes

Open-Meteo

Road safety

9.8 / 100k

WHO Global Health Observatory

Natural hazards

No active alerts · low seismicity
100

Country BaselineGDACS / USGS

CDC travel health notices · none for this destination

Worldwide notices (not specific to this trip): Polio, Dengue, Measles

04 · Institutions

Stability

Good

Political stability & no terrorism

80/100
80

Country BaselineWorld Bank Governance Indicators · 2025

Terrorism deaths (latest year)

0.54 / million
81

Country BaselineGlobal Terrorism Database · 2021

Rule of law

76/100
76

Country BaselineWorld Bank Governance Indicators · 2025

Control of corruption

64/100
64

Country BaselineWorld Bank Governance Indicators · 2025

▸ 3 more indicators

Government effectiveness

69/100
69

Country BaselineWorld Bank Governance Indicators · 2025

Regulatory quality

73/100
73

Country BaselineWorld Bank Governance Indicators · 2025

Voice & accountability

78/100
78

Country BaselineWorld Bank Governance Indicators · 2025

05 · Field Research

Current Situation

Stable

Traveller sentiment score

Mostly positive

84/100

Reported feel78Mostly positive
Robbery risk92Low risk
Pickpocket risk78Moderate risk

Three-quarters of residents report feeling safe walking alone after dark, and visitor feedback aligns with this sense of security in daily interactions

Yes. Jūrmala is a very safe coastal town for visitors, with low violent crime and minimal risks.

Jūrmala benefits from strong governance, low homicide rates, and excellent environmental health, reflected in a composite safety index of 86/100. While petty theft can occur in crowded areas during summer, visitor reports indicate high feelings of safety, and official advisories recommend only normal precautions.

Recent developments

  • Aug 2026Jūrmala Mayor fined for allegedly faking a business trip— LSM
  • Jul 2026Small demonstration staged against closure of a local sports school— LSM
  • Apr 2026Man prosecuted for stabbing a dog to death in Jūrmala— LSM
  • Dec 2024Beachgoers sentenced to prison for hooliganism on Jūrmala beach— LSM

Common scams

  • Overcharging in tourist-area restaurants or taxi services
  • Fake charity solicitations near beaches or events
Which areas are safe? District-by-district ratings are on the Safety Map→

Full briefing

Jūrmala remains a secure destination with no active threats to visitor safety. The town’s low population density, strong air quality (AQI 28), and absence of natural hazards contribute to its high safety rating. Recent incidents from local news are largely administrative or civic in nature — such as the mayor’s fine in August 2026 or a small protest over school closure in July — and do not indicate rising crime or danger to tourists. While a 2024 case involved beachgoers imprisoned for hooliganism, such events are isolated and not reflective of ongoing risks.

Petty theft, particularly pickpocketing, is the most relevant concern for visitors, especially along Jomas iela and near beach access points during warmer months. However, violent crime remains uncommon, and the physical assault rate, while notable in national data, does not translate to frequent visitor-targeted incidents. Travelers should exercise standard urban caution: securing belongings, avoiding isolated paths at night, and using verified transport. Health risks are minimal, with good medical access and no local disease outbreaks. Overall, Jūrmala offers a relaxed, safe environment consistent with its reputation as Latvia’s premier seaside resort.

Was this Jūrmala, Latvia report helpful?

IsMyTripSafe.com

Not legal or medical advice

Report generated 13 October 2026

Sources: U.S. State Dept · UK FCDO · World Bank · WGI · UNODC · WHO · UN SDG · Global Terrorism Database · Numbeo · OpenStreetMap · Open-Meteo · CDC. Composite index recomputed at request time.

Links:

06 · Neighbourhoods

Safest areas and areas to avoid

8 districts

Our field research rated 8 Jūrmala districts for visitors: 5 safer, 2 needing caution and 1 best avoided. See them plotted on the Jūrmala safety map.

VaivariavoidIndustrial-adjacent zone with limited lighting and infrequent patrols; avoid at night

KemericautionForested area near national park; isolated trails pose minor risk after dark

AsaricautionEastern residential zone; occasional petty theft reported near quieter streets

MajorisaferCentral tourist area with regular patrols, well-lit promenade, low crime

DubultisaferResidential zone near train station, popular with visitors, minimal incidents reported

LielupesaferQuiet beachside district, family-friendly, no recent safety concerns in dossier

PumpurisaferWestern residential area, well-maintained, low visitor traffic but secure

Jūrmala City CentresaferAdministrative and commercial hub, active police presence, safe during day and evening

5 safer2 caution1 avoidOpen the district map

07 · After Dark

Is Jūrmala safe at night?

75% of people in Latvia say they feel safe walking alone at night in their area (UN SDG survey, 2020).

Armed robbery is rare; isolated incidents may occur near poorly lit areas after dark but not targeting visitors specifically

After dark, be most careful around Vaivari, Kemeri, Asari. Stick to busy, well-lit streets and licensed taxis or ride-hail late at night.

08 · Questions

Jūrmala safety FAQ (2026)

Is Jūrmala safe right now (2026)?

Yes. Jūrmala is a very safe coastal town for visitors, with low violent crime and minimal risks. Jūrmala benefits from strong governance, low homicide rates, and excellent environmental health, reflected in a composite safety index of 86/100. While petty theft can occur in crowded areas during summer, visitor reports indicate high feelings of safety, and official advisories recommend only normal precautions. (Assessed 13 October 2026.)

Is Jūrmala safe for women, families and solo travelers?

Safety is not one number, and this Jūrmala report does not pretend it is: the score is re-weighted for who is travelling. A woman travelling alone, a family with children and a solo backpacker face different street-level risks, so the headline score shifts and the report leads with the findings that matter for that group. Personalize this report in one click to see the 2026 score and safety briefing for your specific travellers.

Which areas of Jūrmala should tourists avoid?

Field research flags Vaivari as best avoided. See the district-by-district safety map.

What are the most common scams in Jūrmala (2026)?

  • Overcharging in tourist-area restaurants or taxi services
  • Fake charity solicitations near beaches or events

How does Jūrmala compare with other places in Latvia (2026)?

Jūrmala ranks #1 of 3 Latvia destinations we've assessed, scoring 86/100. See the Latvia safety overview for the full list.

How is this jurmala safety score calculated (2026)?

The score blends 12+ public data sources — government advisories, UNODC/World Bank crime statistics, FBI crime data for U.S. cities, WHO health data, live air quality and disaster alerts — with AI field research over current local reporting. The databases carry the bulk of the weight; the traveller-sentiment score from field research carries the rest. Full methodology.

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Raw data: jurmala.json (CC BY 4.0).